Development
WooCommerce Development
Custom WooCommerce stores built around your products, customers and day-to-day operations. From bespoke storefronts and checkout improvements to subscriptions and integrations, every feature has a purpose. Easy to manage, built to perform and ready to grow.
What WooCommerce work covers?
From new stores to complex rebuilds, development shaped around how your business sells.
-
Store builds and theming
Custom WooCommerce storefronts designed around your brand and buying journey. Clear product pages, intuitive navigation and responsive layouts that make shopping straightforward.
-
Product data modelling
A practical structure for products, variations, attributes and custom fields. Easier for customers to browse and filter, and easier for you to maintain as the catalogue grows.
-
Checkout and payments
Checkout improvements and payment integrations suited to your customers. Clearer fields, useful validation and careful testing of successful, failed and interrupted payments.
-
Subscriptions and memberships
Recurring payments, subscription products and membership access configured around your business model. Considered handling of renewals, cancellations and customer account management.
-
Migrations
Carefully planned moves from an existing platform or WooCommerce setup. Products, customers and order history mapped and checked, with redirects and launch timing considered from the start.
-
Performance at scale
Performance work across product listings, search, cart and checkout. Focused improvements that account for catalogue size, traffic and the demands of a working store.
How I work on stores?
An online store needs to work for the people buying from it and the people running it. My approach starts with both.
The numbers you already have
I start with how your store performs today: what sells, where customers drop off and which tasks take up your time. For a new store, we establish the priorities around your products, customers and operations.
That gives the project a clear direction and helps prioritise the work that matters most.
Products modelled before anything is built
I map out the catalogue before building the templates. Product types, variations, attributes, pricing rules and filtering all influence how the store should work.
Getting that structure right early makes the buying experience clearer and ongoing product management simpler.
Checkout tested as a priority
I test the complete purchase journey, including shipping, tax, discounts, payment failures and order confirmation.
Guest checkout, customer accounts and mobile use receive the same attention. A checkout needs to handle the situations real customers encounter.
Extensions with a clear purpose
I assess extensions against the requirements, their maintenance history and how they fit with the rest of the store.
Where a supported extension does the job well, I use it. Where the requirement calls for custom functionality, I build it with ongoing maintenance in mind.
Speed, because it matters throughout the store
I review performance across the shopping journey, including product pages, filtering, cart and checkout.
The work may involve queries, scripts, images, caching or hosting configuration, depending on where the actual bottlenecks are.
Launch and the week after
Before launch, I check the practical details: payment settings, shipping rules, transactional emails, tracking and the order management workflow.
After launch, I review the live store and resolve issues within the agreed support period. Ongoing maintenance is available through a care plan.
WooCommerce questions
01 Is WooCommerce a good choice compared with Shopify?
It depends on how your business sells and how much flexibility you need. WooCommerce can be a strong fit for stores that need custom functionality, detailed content or close integration with an existing WordPress website.
Shopify can suit businesses that prefer a more managed platform. I can help assess the requirements and explain the trade-offs before you commit.
02 Can you move our store to WooCommerce without losing order history?
In many cases, yes. I review the source platform and available data, then plan how products, customers and orders will map into WooCommerce.
The migration is tested before launch. Any limitations, including customer passwords or subscription data, are identified early so you know what to expect.
03 Our store has become very slow. Can this be fixed?
Often, yes. I start by identifying what is causing the slowdown rather than assuming a new theme or another plugin will solve it.
The cause might involve database queries, extensions, images, third-party scripts or hosting. I prioritise the findings and explain which improvements are likely to make the biggest difference.
04 Can you customise the checkout?
Yes. Checkout changes can cover fields, validation, layout, payment methods and business-specific requirements.
I check compatibility with your WooCommerce setup and payment providers, then test the changes across the relevant purchase scenarios.
05 Do you handle subscriptions and recurring payments?
Yes. I can configure or develop subscription functionality around your products, renewal rules and customer account needs.
Payment provider compatibility, failed renewals, cancellations and changes to existing subscriptions are considered as part of the scope.
06 Who handles PCI compliance and card data?
With a suitable payment gateway, card details are typically collected and processed by the payment provider rather than stored in WordPress.
Your compliance responsibilities depend on the provider and integration. I can handle the technical setup and help you understand what needs to be confirmed with your payment provider.
07 Can you work on the store we already have?
Yes. I start by reviewing the existing theme, extensions, custom code and hosting setup.
From there, I can recommend focused improvements or explain where a larger rebuild would be justified. The scope depends on the condition of the store and what you need it to do.
Next step
Seen enough? Let us talk.
Tell me what you’re building, rebuilding or trying to improve. You’ll get thoughtful questions, a straightforward response and a clear idea of what comes next.